We are a team that loves good products. Good products to us durable, practical and useful. We prefer products that offer us the most complete use case. If we are putting the effort into buying something we want to buy it right and preferably buy it for life If a product is consumable we want to solve our use case and build a systematic approach that we can use for life. Again if we’re putting the effort in to solve an issue, we want that issue solved for life. That’s the complete use philosophy.